The Case for the Modern Survey Replacement

Current survey situation Online surveys continue to be a useful way of capturing customer feedback but there hasn’t been any real innovation in the past decade or so.  The traditional online survey has remained a form-based series of questions with … Read More

How To Make The Perfect Chatbot

Let’s start this blog post with an instant caveat – there is no such thing as the perfect chatbot. There is also no universal best practice as you will want to change your approach depending on the purpose of the … Read More

How To Make Customers Actually Like Leaving You Feedback

Ugh, another feedback request, another survey invitation. This time I could win 400 paper clips for just 10 minutes of my time. I am constantly being asked to review things. Amazon even asks me to review other people’s reviews. To … Read More

A Visual History Of Chatbots

Chatbots continue to grow in popularity with 80% of businesses expecting to be using one by 2020. Though it may feel like the term ‘chatbot’ has only recently entered the public lexicon, they actually have a longer history than you might expect. There are … Read More

How Should Chatbots Speak To Humans?

What is a Chatbot? Chatbots are a service using structured conversations, or artificial intelligence, to interact with users via a chat interface. A bot could be used to answer questions on the weather, help you shop online, give you personal … Read More